Petaluma Movie Theater - The Tocchinis have been at the forefront of Sonoma County theater ownership for more than 92 years, ever since the silent film era.|
For more than a century, watching animated movies has been a fun and memorable experience. Almost everyone has memories of going to the movies and not only remembers the name of the movie and the people they watched it with, but also remembers the name of the movie. which they live in. But how many people have ever thought about the actors who make a good profit?
Petaluma Movie Theater
It may come as a surprise that one family, the Tocchinis, has been at the forefront of Sonoma County theater ownership for more than 92 years, since the silent film era. to. While many movie buffs know the Tocchini family from its Santa Rosa Entertainment Group and ownership of the Roxy, Airport Stadium, Summerfield Cinema and other theaters, some may miss behind when Dan Tocchini ran the State Theater (now Mystic Theatre), Showcase Theatre. (The Phoenix Theater) and Parkway Drive-In (Petaluma Golf Center) in Petaluma.
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Dan Tocchini was the sixth and only son of Daniel and Maria Tocchini, Italian immigrants who lived in San Francisco before moving to the Little Italy neighborhood of Santa Rosa in the early 1920s, where they make a small shop.
Daniel Tocchini started with Nickelodeon in 1924 and then it was physical with silent films, which was the main topic of the screen for years before sound films arrived in 1927. of 1930, almost all films were talkies. As the owner of the only sound theater in Santa Rosa, Rose, his ticket sales went from $15 a week during silent movies to $2,500 a week when the sound was out. . A one-time owner of four of Santa Rosa's five theaters, Tocchini sold them and bought the El Rey in Sebastopol before building the Analy Theater in 1950.
Shortly after his release from the Air Force, 1952 Santa Rosa High School graduate Dan Tocchini was given the choice of running the Analy Theater or the State Theater in Petaluma, which his father had purchased from Philip Zenovich. At first, Dan chose Analy, but a year later, in 1957, he moved to the 750-seat theater in Petaluma State's McNear Building.
At a time when the big studios released a lot of new movies in abundance, Tocchini made from a theatrical business formula where marquee and films were changed twice a filter generations and theaters and all screenings with previews of future attractions, news, cartoons. , B movie and feature. In the 1960s that changed to three times a week, with Sunday, Monday and Tuesday mostly music, Wednesday and Thursday running B-movies, and Friday and Saturday showing Westerns.
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Vic Fauser, who later became a Petaluma insurance man, was hired to be a security guard, a role that Fauser was motivated by a passion for walking the sidewalk and baking it. The light flashed on the eyes of the young speakers and those who were standing on the couch. Tocchini also hired a young Ron Brott to run the carbon-arc projectors and became Tocchini's right-hand man for many years. High school students worked at the booth and the candy store. The newly renovated Parkway Drive-In opened in August 1958, and became an instant success. Unlike other drives in the show, the Parkway stays open during the winter, at least until heavy rains cause the property to flood into the lake.
Tocchini sold both theaters in 1968 and briefly became a salesman for Pitney-Bowes, before buying the original Cal Theater for $60,000 and changing its name to Showcase. He also owned the Playhouse, a Petaluma nightclub and was instrumental in building the Dan-Mar Apartments at 1200 D St.
Tocchini has helped many people break into the theater business, including Petaluma Cinema owner Dave Corkill. He has built or renovated a dozen theaters across the state and manages and buys movies for more than 300 screens.
Tocchini's favorite movies of all time are the first "The Incredibles" and "The Lord" and his most popular movies at the box office are "Titanic" and "Avatar". When asked if anything has affected the movie industry as much as TV, cable TV and DVDs did in the past, Tocchini said, "Going out to the movies is still an exciting experience. and we strive to make them better. The way I look at it is, there's a kitchen in every house, but people still go out to eat." Boulevard Cinemas 14, Petaluma only plays movies movie only, has announced that it will reopen on Wednesday, March 31, just over 12 months after it closed due to concerns over COVID-19 last March. The downtown cineplex — owned and operated by the Petaluma-based CinemaWest chain, which also operates 15 other theaters throughout California and Idaho — is now preparing to welcome hungry moviegoers. stomach for the first time in a year.
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A previously announced opening in July 2020 was scrapped after the summer spread of the coronavirus throughout the city.
At the time of the website's announcement, the outside of the theater at the corner of Petaluma Boulevard and C Street was still showing the same now faded movies - "Knives Out," "Bloodshot," " Sonic the Hedgehog" and others - that is hanging. when Boulevard Cinemas closed on March 17. Two "Now Show" events were destroyed, the glass was broken before the bleaching sun announced for "I Still Believe" and "Emma."
Although no specific films have been released on the opening day yet, local filmmakers were happy when the long chain of websites was live last week, as a precaution returned to the audience in the screening began to travel North Bay. The Rohnert Park Reading cinema began accepting patrons last Friday, and the Santa Rosa independent art house Summerfield Cinemas also announced a reopening date of March 31, along with many other Santa Rosa theaters. Cinemas, which operates Summerfield.
Some theaters in Marin County are already open at reduced capacity, while other North Bay entertainment venues are beginning to announce their own reopenings. Vallejo's Six Flags Discovery Kingdom, North Bay's only park and attraction for Petaluma residents until it closed for the most part last year, will allow guests inside and on all rides cars and attractions, after dabbling last year with "Animal attractions only". Safari West Santa Rosa, offering tours of its vast area with many African species, reopened in late February.
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In Petaluma, echoing its plans last summer as hopes rose for a July reopening, Boulevard Cinemas' website provided a detailed description of security procedures. which he plans to follow when the open house opens again at the end of the month. These include the requirement to wear a face mask for employees and customers (except when you eat and drink at your table), plexiglass barriers on cash registers, movement for the purchase of snacks and tickets without contact, staggered movie times to reduce traffic, limited seating in all courts and conversion of some buildings small cases into private examination rooms for small groups and families. Boulevard Cinemas 14 Petaluma is complete with old-fashioned, straight-back, thin-cushioned seats that have been the norm in theaters for decades. In the biggest theater-going revolution since the dawn of cup holders and salt shakers, Cinema West - which operates several theaters around California, including Boulevard Cinemas - have replaced theater seats with wide, padded green seats.
At the touch of a button, each seat tilts back, with footrests raised to support the patron's legs, so you can, if you choose, begin to lie down in the theater watching you love superhero fighting new special effects. .
Certainly better than the old version, the new comfortable seats also come with adjustable trays, although a recent trip to the cinema proved that the popcorn bag on the The tray completely blocks the screen after it is fully reclined. The cup holders, too, should be higher in the old seats, and depending on where you sit - and how far back you lie - can sometimes block the view of the action on the screen.
Fortunately, the seats are big enough to hold the movie between fans and their big, refillable bags of buttered corn. And once beer and wine - and rumored pizza and other lunch-like food - have been added to the existing snack menu, as promised on the website show, everything can be more complicated - and more fun.
View Of The Front Entrance At Night.....
Speaking of which, in an effort to solve one of the important moments of the show - finding an empty seat when you arrive late or during the preview - Cinema West has also installed new 'seats' in particular'. In the new ticket office - moved outside the pavement, into the concourse - now customers can choose them.
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